Andrew Ford

Senior Advisor

Core expertise: Digital Marketing Strategy | Entrepreneurial Growth | Personal Branding | Industry Education

For over 15 years, Andrew has worked at the intersection of digital marketing, entrepreneurship, and education, helping services-based organisations attract clients, talent, and partners through effective digital strategy. As CEO and Managing Director of Social Star and CampusLife, he combines hands-on agency leadership with a strong commitment to developing the next generation of marketing professionals.

Andrew’s career spans senior marketing roles across local and global organisations, including Hewlett-Packard, IBM, Sensis, and Vivit. Working across Asia-Pacific and global markets, he has led digital transformation initiatives, launched enterprise marketing programs, and built integrated digital and offline strategies for complex organisations.

Alongside his corporate and agency experience, Andrew has built a strong presence in education and industry development. He has lectured in Digital Marketing Strategy at RMIT University since 2016 and is a frequent keynote speaker on digital marketing and personal branding. In 2021, he founded CampusLife, a platform connecting university students with internships and employment opportunities, reflecting his passion for mentoring emerging talent.

At The 24 Hour Business Plan, Andrew brings his blend of digital strategy, entrepreneurial thinking, and educational experience to help organisations build clear, practical plans that drive growth and create measurable results.

Email Andrew: andrew.ford@24hrbp.com