Jemma Messer

Social Media Manager

Recently graduated with a Bachelor of Business with a major in Marketing, Jemma brings a strong interest in digital marketing strategy and content creation that drives meaningful audience engagement. She is particularly drawn to how brands grow and manage their online presence while building authentic, long-term relationships with their audiences.

Jemma’s academic focus centres on digital media, social platforms, and digital advertising, with a curiosity for how data, creativity, and strategy combine to deliver impact. Her university experience was complemented by international study, which strengthened her adaptability, communication skills, and cross-cultural awareness. During a semester studying in Maastricht, the Netherlands, Jemma experienced a new education system that encouraged different ways of thinking and learning, alongside building lasting international connections through broader travel across Europe.

Jemma has gained practical experience through a four-month internship as a Digital Marketing Intern at The Social CliQ in Melbourne, where she supported multi-client engagements across social media planning, Meta advertising funnels, campaign reporting, and content development. Her work included contributing to UGC briefs, participating in content creation, and engaging in client-facing discussions, providing insight into agency operations and delivery.

At The 24 Hour Business Plan, Jemma leads the firm’s social media and digital content, translating strategic thinking into a clear and engaging online presence.